What's in a name..?

Why the name The Orange Bicycle?

It is a Long and winding story.

 Essentially we wanted a name that didn’t reveal the nature of the store at one go but at the same could reflect the personality of the store that is – colorful, creative and quirky!

It makes you wonder what the store is all about. It catches your attention. Once of course you take a look at the logo, you know it’s a store for the free spirited woman who wants to have the shopping ride of her life.

What is the Long story?

While we were busy finding a name and going through endless lists of probable names that fit in, we settled on this name because of the above reasons. Somewhere the name also found a place in our heart for the simple things it reflects.

The orange as a fruit reminds us of our childhood winter afternoons. The various slices of the fruit itself seem like the various roles of our lives. As women, we all play varied roles of a daughter, a friend, a lover, a wife, a mother and more. Even though the sum of all these slices makes us what we are, we somewhere forget the whole – the self-amidst the stressful lives we all lead.

So the bicycle ride is the journey we four women have undertaken to re-discover ourselves. It also depicts the freedom that we associate with riding a bicycle, and the balancing act of juggling so many roles that makes us who we are.

Who is the Orange Bicycle?

The orange bicycle was invented by four riders who come from varied backgrounds from across the country. Two of us come from the world of communication and marketing, one of us is a qualified fashion professional from NIFT and one of us is a Chartered Accountant.

Essentially we all came together because we had the same passion of telling a meaningful story - a story that is built on the platform of ideas, creativity and of talent.

Come and take a ride with us!